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Cher for Balmain’s Blaze Bag Ad Campaign

Posted on November 08, 2022

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Following her finale appearance at September’s Balmain Festival, the iconic Cher stars in the campaign for the house’s latest icon: the Blaze. Inspired by Balmain signatures and the spirit of fearless pioneers, Olivier Rousteing’s newest object of desire blazes a trail into the future and invites his daring Balmain army along for the ride.

 

 

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[Photo Credit: An Le/Courtesy of Balmain, balmain.com – Video Credit: Balmain/YouTube]

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