Sometimes, you’ve just got to sit back and let the designer speak for themselves. Such is the case with Indian designer Ajay Kumar, who spent years working for other design houses before launching his own eponymous label in 2014:
“Reworking Indian cultural heritage and costumes and putting it into a contemporary mould has always been at the core of Mr. Ajay Kumar. We are a proud Indian brand and the brand is for all of those who are looking for something different and modern from India, yet firmly rooted in our tradition and values.”
“We should move towards a moral economy, a more liveable, sustainable world wherein we incept the holistic concept of real human-nature interaction while celebrating diversity, creativity and freedom. We want to bring about that change in our way of life, in our brand and pass it on to my consumers.”
We opted to showcase his menswear designs here, since the International Fashion posts tend to skew heavily toward womenswear. Between the quotes above and the eye-popping designs below, we don’t think there’s a word we could add to more accurately describe or assess his gorgeous, brilliantly bold, modern aesthetic.
[Photo Credit: mrajaykumar.com]