Daisy Edgar-Jones for Gucci’s Lido Collection Ad Campaign

Posted on June 16, 2025

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Daisy Edgar-Jones channels the relaxed spirit of the season and the Gucci Lido collection in a series of special images and a video by W Magazine and Gucci.

Daisy Edgar-Jones is captured in sunlit moments wearing pieces from the Gucci Lido collection. The featured selection showcases fluid silhouettes alongside signature handbags like the GG Marmont and Jackie 1961, reimagined for the season in luminous hues and warm-weather textures, while silk Flora-printed scarves and oversized sunglasses add touches of nostalgic glamour.

 

 

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[Photo Credit: Max Farago, Courtesy of Gucci – Video Credit: W Magazine/YouTube]

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