Cate Blanchett Is Not Your Little Spokesmodel, in Alexander McQueen at the IWC Schaffhausen Shanghai Event

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Good Lady Cate’s been on a brand-repping tour in Shanghai and today, it’s all about the watch-modeling. In typical GLC style, she did not half-ass things. You can usually expect a star, male or female, to sport something watch-appropriate for an event like this; something classic, but fairly low-key and comfortable, all the better to do those slick “Check out my watch but really, I don’t care if you do because I’m too cool” poses. But that’s not how this Good Lady rolls. No, kittens. For her humble (yet no doubt well compensated) moment of product-hawking, she opted to quietly slay the shit out of things.

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That is hardcore fucking fabulous. Attalady. If you’re gonna hawk a watch for cash dollars, make that watch work its ass off to take the focus off you. That’s how a goddamn STAR does it.

Style Credits:
Alexander McQueen Wool Silk Double Lapel Jacket Embroidered with Silver Bugle Beads
IWC Watch

Styled by Elizabeth Stewart

[Photo Credit: INSTARImages]

• Alexander McQueen
• Cate Blanchett
• Elizabeth Stewart
• IWC
• Red Carpet