“Euphoria” Star Hunter Schafer is the New face of Prada’s ‘Galleria’ Bag

Posted on May 12, 2021

Filmmaker Xavier Dolan directs his personal vision the Prada Galleria’s identity in a cinematic short that draws inspiration from a ceaseless fascination with the iconography of the fashion industry.

Hunter Schafer is our heroine – a romantic, a young girl imagining her place within her different fantasies. We leap from her bedroom, to imaginings of a fashion shoot, universal reflections of fashion as imagined in the popular consciousness, an escape from her reality.

A constant presence, Schafer’s fantasy is the Prada Galleria, a talisman of fashion, reimagined in different contexts, differing locales and visions, jolting between imaginary scenes and scenarios, between multiple micro-narratives.

 

 

 

 

[Photo Credit: Courtesy of Prada – Video Credit: Prada via YouTube]

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