Home » Style » Tom Holland Fronts Prada’s ‘Paradigme’ Fragrance Ad Campaign

Tom Holland Fronts Prada’s ‘Paradigme’ Fragrance Ad Campaign

Posted on August 05, 2025

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Actor and entrepreneur Tom Holland brings Paradigme to life in a film directed by Thomas Vinterberg, known for his emotionally charged and visually powerful storytelling. The campaign explores identity as movement-shaped by personal history, curiosity, and constant reinvention. In a standout moment, Holland watches a childhood video of himself dancing-an authentic and intimate gesture that reflects the spirit of Paradigme. The film invites us to rethink how we define ourselves, celebrating vulnerability, individuality, and the courage to create a narrative that’s truly our own.

 

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Director: Thomas Vinterberg
Photographer: Glen Luchford

 

[Photo Credit: Glen Luchford – Video Credit: Prada Beauty/YouTube]

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