Gucci Bamboo 1947 Bag

Posted on April 06, 2022

Carry a Piece of History

In 1947 – amidst Italy’s post-war era in which traditional raw materials were difficult to come by – the enterprising founder, Guccio Gucci, with the help of the House’s visionary Florentine artisans, decided to use the lightweight and durable bamboo for the handle of a purse, thus forging an instant emblem. In the decades to come, the Bamboo Bag became a fixture among Hollywood’s leading ladies and the international jet set, consolidating the style’s status as an innovative icon around the world.

The House’s archival top handle is reinterpreted in a palette of vibrant colors.






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