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Tiffany & Co. Unveils New HardWear Campaign Starring Mikey Madison and Greta Lee

Posted on April 02, 2025

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Captured by renowned photographer and director Harley Weir, the campaign is centered on the theme of love’s transformative strength. The short films and imagery showcase these influential figures wearing pieces from the coveted HardWear collection as they each share their personal definitions of strength, celebrating the symbolism of the collection and Tiffany & Co.’s deep connection to empowerment and love.

 

 

MIKEY MADISON
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GRETA LEE
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[Photo Credit: Harley Weir for Tiffany & Co.]

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