A Star is Born is rising on a wave of buzz that seems to get stronger by the day. The soundtrack info was just released with the news that Steffi will be pulling the ghost of Piaf up onstage to stand next to Garland and Streisand because goddamn, does that girl know how to recognize a moment and position herself among the greats. She recorded a cover La Vie en Rose, is what we mean. We gay-gasped.
Anyway, the point is, Gaga knows marketing, knows how to grab a moment, and above all, knows how to bring the drama when it’s called for.
Clearly, she felt the occasion called for it.
This is not a new look for her. Years ago, we dubbed it her “Greek shipping magnate’s widow drag.” But it’s that very familiarity that allows her to render such a relatively basic look so well and so dramatically. Of course Steffi would sport a full-length leather coat in Paris in August. She’s got an image to maintain and work to promote. She’ll literally sweat her ass off to get the job done.
Gotta love the Cathy Cambridge-esque “here is my engagement ring” pose.
[Photo Credit: INSTARImages, vogue.com]