Chloë Sevigny for Miu Miu

Posted on July 09, 2012

Darlings, we CANNOT TELL YOU how thrilled we were to hear that Miss Chloe is the new face of Miu Miu. And what a bargain for the brand! With her MPD, they’re getting DOZENS of faces for the price of one! Let’s meet the first two!


Chloë Sevigny is the new face of Miu Miu’s Fall 2012 Campaign photographed by Mert Alas and Marcus Piggott.

Here’s Agnes. A former ‘zine publisher and drummer in a Riot Grrrl band, Agnes found Jesus and now has a small vintage dress shop in London, an extensive collection of teacups, an aversion to tables, and an addiction to eye shadow.

Caroline is a former business executive whose career crashed and burned in the early 2000’s due to her compulsive masturbating problem. She works in a purse store now, but feels the call of the open road inside her, which means it’s only a matter of time before she’s diddling her way out of this job, like she has so many others.

Get Agnes’ and Caroline’s looks FOR LESS!

Or not.

Anyway, we love the campaign and can’t wait to meet the rest of the faces.

And just for the hell of it, here’s Miss Chloe as the face of Miu Miu in the halcyon days of 1996, when presidents got blow jobs, recessions lasted a few months, everyone was on AOL, and she still had roughly the same personality from picture to picture.

Cute; right?

Those blue strappy sandals are hideous, of course. And she kinda looks like she’s posing for the pictures that will be included with her kidnappers’ ransom demands, but still. Fresh-faced!


[Photo Credit:,]


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  • Sweetvegan

    I thought Chloe’s eyeshadow was bizarre, until I saw what they wore on the runway.  Very interesting to see the photos from 1996!

    • kimmeister

      No kidding about the models’ eyeshadow!  They look like melting alien faces.

  • MrsKrause

    I love Chloe posts!  Thanks, guys!

  • Go 1996! I had the Nine West knockoffs of the tan shoes in 1996 #2 photo. 

    • dress_up_doll

      I had knockoffs of the mules in Chloe photo #4. They were uncomfortable as hell, but I still loved them.

  • HAHAHAHAHAHAHA what a tragic story, caroline.

    •  That last picture with the white purse shows that Caroline has been dogging Chloe for years now.

    • MissAnnieRN

      I want to know how, exactly excessive masturbation causes the downfall of one’s career.  Do you do it during business meetings?  Bring it up at dinner with clients?  Does your dildo fall out of your purse at an inopportune time?  Do you keep a Sybian in your office and are you discovered using it?  I need details.

      • i bet it’s gotten so bad that she has an idiosyncratic urge to rub it against streetlamps and coat hangers every so often and it scares away customers and other employees. to say the least.

  • Wendy Wetzel

    There is always a look of desperation with her….   not always attractive.  

  • RebeccaKW

    The shoes in the first shot-the Agnes shot.  They are crazy.  And I love them.

  • teensmom99

    Umm, her personality maybe different but the upper half of her body is exactly the same in both pictures. Hello, photoshop!

  • sockandaphone

    Such a great post.

  • alyce1213

    I never considered Chloe Sevigny “fresh-faced,” even at her youngest.  To me, she always had a damaged goods vibe, a look that she’s cultivated and sustained for years.

    I love and look forward to more of your posts about her.  She repulses and strangely fascinates me at the same time.

  • hubertpage

    She was on the radio here in the UK and her accent almost ruined her for me! I’ve not heard her speak live before and there’s nothing wrong with american accents per se, but her accent to me does not go with the chic image that I have of her (see above)

  • Little_Olive

    The original pictures show her quirkiness -albeit still too “I just came in the city and am now of age”. 

    The campaign, oy. Is it possible that the quirkiness is too obvious here to have used Miss Chloe? I mean, she delivers that without the costumes. This just looks contrived and maybe a little passé.  

  • PeaceBang

    LOL at the “Caroline” backstory! But her shoes are fierce. Too bad she looks like she’s falling out of the chair. And that red hair is truly garish and hideous.

  • Pants_are_a_must

    What is it with Miu Miu and low-rent backdrop styling? It looks like one curtained spunk wall away from being an Uncle Terry production.

  • jw_ny

    so…how many personalities is Chloe up to now?  Her therapist’s head must be spinning…


  • Couldn’t care less about Chloe in this, but that gold double breasted suit is GORGEOUS

  • SapphoPoet

    I just do not get her. But I do like the teacup and saucer.

    • Celandine1

      LOL my first thoughts were “I want the teacup & saucer and the pink handbag!”

  • ThaliaMenninger

    Just how large are her feet? That first pic makes her look like a zine publisher/drummer with both a teacup addiction and a foot fetish so strong she got them surgically enlarged.

  • Your posts about the Sev are easily my favorite of all the ones you post. Hysterical – great way to start a post-pride Monday!

  • Amy

    I don’t think photoshop or surgery is the reason she hasn’t aged. I think Ms. Chloe is not of this world!

  • Nelliebelle1197

    Can you not set up a whole Chloe section a al the Whiteboard?

  • TomBord

     ‘i don’t know nuttin about birth’n no prada bags mammmeeee!’ 

  • VicksieDo

    Picking her to represent fashion?  That’s hilarious.

  • Judy_S

    Gosh, in those 90s pictures she looks like my daughter. Somebody’s daughter, anyway. 

  • RedRaven617

    Thanks for making me smile first thing in the AM.

  • guest2visits

    Can’t believe they went with the awkward pic of Chloe falling out of her chair; with the strangly placed pink bag.
    But then; I can’t believe any of these Mui Mui designs. 
    Her fresh face and made-up looks are both nice, in their own way.

  • These Chloe posts are the best. 

  • bitchybitchybitchy

    I’m so looking forward to the campaigns featuring Chloe, Agnes, Caroline, Caress and the other alters!  This is a match made in heaven!

  • marilyn


  • aumerle

    Johnny Weir???

  • EEKstl

    Great choice.  She looks fab.

  • MilaXX

    I can’t think of a more perfect pairing.

  • I actually like the first shot. DON’T TELL MY MOM, SHE’LL KILL ME!

  • Josie Morin

    I don’t get her, Ill never get her, and I don’t get what others get in her. Loved her in Big Love, hate her as a fashion *anything*

    • Catiline

      I don’t get the persona(s) outside of movies.  I think she’s quite talented as an actress though, and fully capable of turning off the crazy when she wants to (Shattered Glass, Zodiac).  Personally, I would not have been upset if she’d won the supporting actress Oscar for Boys Don’t Cry.

  • Judy_J

    She looks horribly uncomfortable in the present and past photos. I want to tell her to relax.

  • sweetlilvoice

    She looks pretty great for once. Love the comments and can’t wait to meet all of the versions of her.

  • formerlyAnon

    I like the way her hair is currently styled.  And her “Agnes” convinced me there really IS a woman for whom head-to-toe Miu Miu is the right choice.  

  • carolie_king

    I thought the first shot was Gwyneth P.!

  • bellafigura1

    Agnes looks like Gwyneth.

  • Suzie Quatro realness. Love it.

  • bluerinse

    I am a new convert to Chloe after watching “Hit and Miss”. Love it for a TLO recap when it hits US tv.

  • bluerinse

    Can TLO recap hit and Miss? She is extraordinary in it

  • antheapena

    oh my lord she’s fantastic & btw TG you’re back from FI

  • There are women still rocking those 1996 looks in my office; classic hipster chic for androgynes?