For the first time in almost eight years Atelier Versace presented their collection to the public, rather than just private clients. When we saw the pictures, we think we understand why. We’ll state it upfront: we were very disappointed with this collection. The majority of the looks are quite awkward. Worse, it feels like the house is rehashing things Chanel and Givenchy have been doing in previous seasons, such as the odd cutouts, heavily textural feel, and architectural details. We couldn’t figure out why the house would go in this direction since pieces from the Atelier line are more likely to be seen on the red carpet or at major events than the Versace line. Anne Hathaway practically made Atelier Versace a household name last spring when she wore one of the dresses to host the Oscars. Most of these looks, we’d wager, are never going to show up on the red carpet. A bit too “out there” and clumsy looking. But then we remembered that Lady Gaga likes Versace and wears it quite often and suddenly it all makes sense, from the public presentation to the somewhat odd elements. This is a clear and very public appeal to Gaga herself: Here are the clothes we know you’re going to wear. And really, she’s probably one of the few people in the public eye who actually could make some of these pieces work. The rest of them might be seen on more conventional celebs, but with very drastic changes made.
[Photo Credit: versace.com via Twitter, vogue.fr]